As 2005 draws to a close, éS Footwear must sadly bid farewell to "_the best part." As all of you know, that was the official tagline of our 2005 ad campaign. In fact, we liked "_the best part" so much that we used it for two whole years: 2004 and 2005.
Keep an eye out in 2006 for our new taglines, "Skate Like Us" for éS Footwear and "Style Like Us" for éS Apparel. But "_the best part" will never completely disappear (sniffle), as I'll continue to use it in subtle ways here in the Blogs.
"milking it is_the best part."
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There's 55 responses to "The End of_The Best Part is_The Worst Part"
What do you think is_the best part of éS?
haha, making fun of "_the best part" was_the best part
the shoes and the team are_the best part.
enjoy _ skate like us.
The team and a retro line are _ the best part
I am _ the best part
PJ Ladd will allways be "the best part"
i never liked that tagline
gayyy
Why?
Getting emotional over a punch line_is the best part
damn righttt
The new ad is in the transworld with rodrigo tx.
"getting pissed in blogs is_the best part"
I just bought some es pj ladds on ebay in white and gray.
penny leaving is_the worst part
http://cgi.ebay.com/Es-PJ-Ladd-skate-Shoe-emerica-etnies-sb-UK8_W0QQitemZ7208288728QQcategoryZ23828QQssPageNameZWDVWQQrdZ1QQcmdZViewItem this doesnt look like the pj ladd shoe...... what is it?
_the best part is_the best part.
koston_is the best part. and speaking of koston check out the k6 high tops
http://cgi.ebay.com/Es-K6-Koston-High-top-skate-Shoe-emerica-etnies-sb-UK8_W0QQitemZ7208288581QQcategoryZ23828QQrdZ1QQcmdZViewItem
when do you think theis come out?
something tells me both of those are fakes.
Justi Eldridge_The Best Part
HOLLA!
Matt42892 > those are not fakes, only sales sample.
I have order to this seller often, and he sales only Sales Sample !
Thanks Rocktronmanboston for this pic.
Check the other item of this ebay seller, RTX2, PJLadd, ... new 06 Collection, sales sample, size US 9 only !
K6 Hightop are the best part !
Techi shoes _ are the best part !
the whole éS guys working in the blog is_the béSt part.
the whole damn éS company is_the béSt part.
the team is_the béSt part.
the shoéS is_the béSt part.
so are all those shoes going to be in the spring line and when do they come out?
the accelerate is_the best part
I have to say I dislike the fullham.
i like simple shoes like the fulham. The new accel colors like the red brown and white are frESh
The Pj's look awful.
you look awful
Tom Penny was_the best part
Guess who is a size 9 guys? Me baby, me!
in size 9.5. lucky
The ender to the ender ender is_the best part.
Koston's 3 flip noseblunt in Yeah Right! is_the best part.
Landing on the bolts is_the best part.
Ripping a fart is_the best part. Lol.
In a video, the last part is usually_the best part. Just kidding.
eS shoes are simply_ the best part.
wes H: i didnt like it at first cause it was everywhere and i thought it was nonsense. anyway i finally started liking it when it was used for everything in the news and all that as a funny thing.
antwuan's tricks and style are_the best part.
if you have watched the video on youtube.com with rodrigo whats the name of that song in his part?
its the first one on the results page
does the rodrigo 2 have a inner sock thing?
Not Dixon - His Firm part?
the first rodrigo firm part i think is a lesson is syncopation by ray barbee and the second part it think is ja sei namorar by the tribalists
Rodrigo's enormous pop is_the best part.
Accels are_the best part.
rodrigos 2nd shoe is_the worst part. im so disappointed. i thought that rodrigo was going to come up with something more creative and stylish. this rtx2 looks almost the same as the rtx1! damn whats wrong with rodrigo? did he smash his head into a curb during a skate mission and then lost his ability to design NEW shoes... man
it looks like the stevie williams dgk reeboks
skating with the krew and listening to method man is_the best part
Getting kicked out is_the worst part
oh well
team riders leaving_is the best part
What? Are you stupid or some shit?
A more important matter over the color of a shoe. ES has found it’s way into my local Pacsun and Journeys and I am F@!#ing pissed. WHY IS ES BECOMING MAINSTREAM AND SELLING OUT! IT IS GOING TO RUIN ITS IMAGE!!!!! Sole Tech’s president and founder Pierre Andre Senizergues says in a semi-recent interview with Transworld Business, “We try and target different consumers and the people we hire match that. Distribution is another way the brands are different. Emerica and és are at ’core shops only, and etnies is at ’core, too, but also at secondary points of distribution like Pacific Sunwear.†(http://www.twsbiz.com/twbiz/profiles/article/0,21214,1114848,00.html) So tell me why es is in pacsun now? I’m sure at least 90% of the és fans out there don’t want és to sell out nor for his girlfriend to buy a pair at Journeys! TAKE éS OUT OF PACSUN AND JOURNEYS! “Emerica and éS are at ‘core shops onlyâ€
glamourizing your own slogans is_the best part
skateboarding and es are _the best part
fallén is_the best part.
to love and live skateboarding is_the best part
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